Entering Postgraduate at Greenside Design Centre, with the goal of getting my Honours in visual communication. We were asked to re-consider a key historical text of your choice from a typographer’s perspective.
The book chosen to reinterpret is Lord of the Flies By design the book for a visually articulate audience, it allowed me to fully explore the text to recreate a visual experience.
The problem in which I would overcome is how to make the book more relevant and evoke an emotional connection in students for today’s society by trying to and a way to make a book more experiential in a perceptual manner, my idea was to create
the book that is challenging in a perceptional way, using print medium.
This project will provide the opportunity to actively design for an experience to create connection. By moulding experiences through typographic design, there are extraordinary opportunities to create a better interactivity and initiate a clearer conceptual message
The idea is to use graphic design to solve the problem and make a novel more relevant in today’s world. In a sense, one has to explore the limitations of print and use it to its fullest ability to evoke the viewers attention and design a new experience for them. By using the medium and tools that graphic design provides in order to evoke an experiential connection, the core concept is to use the medium as the message, which will differentiation this project from what is already out there.
The niche in which my project it is an experimental book design, The perception of various situations in the way people feel and what designers can create, Unconscious signals that designers send out, such as colour and shapes effect emotions. my method and strategy is using elements from the novel Lord of the Fies and interpretation them in an abstracted visual way, by creating typography from patterns and elements from the novel, the project celebrates the idea of designing for a typographic audience
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